|
èšè äŒèŠã«ç»å£ããKDDI 代衚åç· åœ¹ç€Ÿé· ç°äž ååžæ°(å·Š)ãšã€ããããŒã«ãã£ã³ã°ã¹ 代衚åç· åœ¹ç€Ÿé· å±±å é åæ°(å³) |
KDDIãšã€ããããŒã«ãã£ã³ã°ã¹ã¯1æ27æ¥ãæ°å€§åç©æµæ ç¹ãKDDI æ±æ¥æ¬ç©æµã»ã³ã¿ãŒã(ç¥å¥å·ççžæš¡ååž ããžããŒãæ©æ¬)ã§ãã€ããããžã¹ãã£ã¯ã¹æäŸã®ã¯ã©ãŠãåãããã³ã°ã·ã¹ãã ãFRAPSãã®éçšãéå§ãããšçºè¡šããã
FRAPSã¯Free Rack Auto Pick Systemã®ç¥ç§°ã§ãã€ããããŒã«ãã£ã³ã°ã¹ãæ²ãããããªã¥ãŒã»ãããã¯ãŒãã³ã°ãæ§æ³ãæ¯ãã1ã€ã®ãœãªã¥ãŒã·ã§ã³ãšãªããå¯ååŒã©ãã¯ã䞊ã¹ãããŒã«ããã¯ã¹ã»ãã¬ãããšããžã¿ã«ãããã³ã°ã®ã©ã€ã³ã䜵ãæã£ãŠãããäºæ¥è ãåšåº«ã忣ãããããšãªãã倧æ¶è²»å°è¿ãã«è€æ°æ ç¹ãæã€äºæ¥è ãšåæ§ã®ã¹ããŒãã»å質ãå®çŸããã
äŸãã°ããããŸã§ã®ã¹ããŒãé éã®å Žåãèªåã®å庫ãš3PLäºæ¥è (ããžã¹ãã£ã¯ã¹äºæ¥è )ã®å庫ã倧æ¶è²»å°ã®è¿ãã«æã£ãŠè³Œå ¥è ãžé éãè¡ãæ¹æ³ãäžè¬çãšãããŠãããäžæ¹ã§ãFRAPSã¯ãäºæ¥è ã®å庫ã®äžéšãã€ããã°ã«ãŒãã®ãããã¯ãŒã¯äžã«çµã¿èŸŒããããåšåº«ããããã¯ãŒã¯äžã§æµåããããããããã«ããã倧æ¶è²»å°ã®è¿ãã«ãããŠãèªç€Ÿå庫ã®äžéšæ©èœã眮ããããããªã€ã¡ãŒãžã§ãéçšãå¯èœã«ãªãã
KDDI æ±æ¥æ¬ç©æµã»ã³ã¿ãŒã¯ãç·åºé¢ç©ã5äž400å¹³æ¹ã¡ãŒãã«ã§ãç¥å¥å·ççžæš¡ååžã«äœçœ®ããã©ãµãŒã«ã®ç©æµæ ç¹ãããžããŒãæ©æ¬ãã®3éã4éãæŽ»çšããŠããããã®ç©æµæ ç¹ã§ã¯ãauæºåž¯é»è©±ã»ã¹ããŒããã©ã³ã ãã§ãªããau +1 collectionãåãæ±ããšããã
å瀟ã¯ã2015幎12æã«ã¹ã¿ãŒãããauã·ã§ããã«ãããç©è²©ãµãŒãã¹ãau WALLET Marketããã¹ããŒããã©ã³ã¢ã¯ã»ãµãªãªã©ãã·ã§ããã«ãããè·ç©åå ¥æ¥åãå¢å ããŠããããšãããã¹ããŒãã£ãŒãªé éãåºèã«ãããè² è·è»œæžãç®çãšããŠãä»åã®ç©æµæ¹é©ã«ããã€ãããçŸç¶ã§ã¯ãæºåž¯é»è©±ã»ã¹ããŒããã©ã³æ¬äœãšã¢ã¯ã»ãµãªãªã©ã®åšèŸºæ©åšã®åãæ±ãã®ã¿ã§ãau WALLET Marketã®çé®®é£åãªã©ã®ååãåãæ±ãã»ãã¯ãæ€è𿮵éã(KDDI çäº è³Œè²·æ¬éšé· èµ€æš ç¯€å¿æ°)ãšããŠããã
ã€ãããš"ã¿ãã°ãçµã"KDDI
èšè äŒèŠã§èµ€æšæ°ã¯ãäœæ¥å¹çã3岿¹åã§ããããšãæ°æ ç¹ã®ã¡ãªãããã¢ããŒã«ããããããŸã§ã®ç©æµç®¡çã¯ãç¬èªã®åãçµã¿ãé²ããŠããããFRAPSã®å°å ¥ãæ€åäœæ¥ãªã©ãããžã¹ãã£ã¯ã¹äœæ¥ããã€ãããšã¿ãã°ãçµãã(èµ€æšæ°)ããšã§ãæé©åãããéåžžãããããç©æµã®æé©åã¯ã¢ãŠããœãŒã·ã³ã°ããããšãå€ããããç©æµã®æé©åãå³ãããã«ã奥深ãã·ã¹ãã 飿ºãé²ããŠãããããšãããã¢ãŠããœãŒã·ã³ã°ãšãããããã"ã¿ãã°ãçµã"ãšãã圢ã§ãç©æµã®æé©åãå³ãããã ã
äžæ¹ã®ã€ããããŒã«ãã£ã³ã°ã¹ããç©æµæ¹é©ã®ãããªã¥ãŒãããã¯ãŒãã³ã°æ§æ³ããæ²ããŠããã2013幎8æã«éæããåæšã²ãŒããŠã§ã€ãåœéç©æµæ ç¹ã®çŸœç°ã¯ããã²ãŒããªã©ãå€§èŠæš¡æ ç¹éã®å¹¹ç·èŒžéãæŽ»çšããç©æµã®æé©åãé²ããŠãããKDDIãšã¯2013幎10æãããFRAPSå°å ¥ãªã©ã®åè°ãé²ããåæšã²ãŒããŠã§ã€ããè»ã§20åã»ã©ã®ãã®å°ã«æ°æ ç¹ãæ§ããããšã«æ±ºãããšãããã€ããããžã¹ãã£ã¯ã¹ã®FRAPSã¯å¯ååŒã®ã©ãã¯ãããŒãžãœãŒã¿ã掻çšããŠããããŸã§çްããåå²ãããŠããè·ç©ããŸãšããŠæ¢±å ããããšã§ãé éã®å¹çåãå³ãããã®FRAPSã®æ©æ¢°ãå°å ¥ããäŒæ¥ã®äºäŸãšããŠã¯é廿倧ã®ãã®ãšãªããšããã
|
|
|
ãããŠããããªã¥ãŒãããã¯ãŒãã³ã°æ§æ³ãæ²ããã€ããé茞ãåæšã²ãŒããŠã§ã€ã矜ç°ã¯ããã²ãŒãå ã§ãããžã¹ãã£ã¯ã¹ãµãŒãã¹ãæäŸããŠãããä»å äŸ¡å€æäŸãšãªã¢ã¯æºåºã«è¿ããšã®ããšã |
|
ããããç©æµã®æé©åãå³ãããšã§ãåšåº«ç®¡çã«ã€ããŠãéçŽãé²ããå šåœã«83ã«æãæ±æ¥æ¬ã«47ã«æããç©æµæ ç¹ããä»å¹ŽåºŠæ«ãŸã§ã«13æ ç¹ãŸã§æžããããŸãããã®åŸã¯1æ¡å°åŸåãŸã§æžããæ§æ³ãšã®ããšã§ã2017幎床ã«èšçœ®äºå®ã®é¢è¥¿æ ç¹ãšåãããŠéæ¬æéãã³ã¹ãã®äœå»åãé²ããã
ãç©æµã¯ã³ã¹ããããããã®ã§ãããã(ããããã¯)ããªã¥ãŒãçã¿åºãããã®ãã®ã«é²åãããããžã¹ãã£ã¯ã¹ã®LTãšæ å ±ã·ã¹ãã ã®ITãæ±ºæžã®FTãçµã¿åãããŠäŸ¡å€ãããã®ã«ç©æµãæ¹é©ãããããããã¯å® æ¥äŸ¿ã®B2Cããžãã¹ã®ã€ã¡ãŒãžã匷ããB2Båéã§ã䟡å€ãé«ããããæäŒããããŠããããã(ã€ããããŒã«ãã£ã³ã°ã¹ 代衚åç· åœ¹ç€Ÿé· å±±å é åæ°)
ãŸããäŒèŠåã«ç©æµã»ã³ã¿ãŒå ãèŠåŠãããšããKDDI 代衚åç· åœ¹ç€Ÿé· ç°äž ååžæ°ã¯ãã»ã³ã¿ãŒã«ã€ããŠãæåããããšè©±ããç©æµæ¹é©ã«é¢ããæå¿ããèªã£ãã
ãKDDIã®ç©æµæ¹é©ã¯ã2012幎ã«"ç©æµæ¹é©å®€"ãèšçœ®ããŠæ€èšãè¡ã£ãŠãããã仿¥ãæŽãã®æ¥ãšãªã£ããåææã«3MæŠç¥ãçºè¡šããŠããã®åŸãã¹ããŒããã¹ãau WALLET Marketãªã©ãäžã«éãåºããã(2012幎)åœæã¯ãŸã WALLET Marketãã·ããªãªã®æ®µéã ã£ããããããåºã«ãã©ã³ãã³ã°ããã®ãä»åã®æ¹é©ã«ãªãã
ããã¯ãã€ããã®åæšã²ãŒããŠã§ã€ããè»ã§20åã§ãã€ããã®æ¥æ¬åœäžãã«ããŒããç©æµãããã¯ãŒã¯ã«ã€ãªãããšãã§ããã倧éã®ã¢ãããªã¢ã«ã¿ã€ã ã«é éã§ããããšã§ã¢ããèªåçã«åãããããªä»çµã¿ãæ§ç¯ã§ãããšæãã(ç°äžæ°)
KDDI æ±æ¥æ¬ç©æµã»ã³ã¿ãŒå ã®äœæ¥ã¹ããŒã¹
èšè äŒèŠã¯KDDI æ±æ¥æ¬ç©æµã»ã³ã¿ãŒã§è¡ãããäŒèŠåŸã«ã¯å ±éé£åãã«ãããžã¹ãã£ã¯ã¹ã®äœæ¥å·¥çšã®èª¬æãè¡ãããã

























